About the author

Elizabeth Cook

Elizabeth is Mod Op’s Director of Social Strategy. Elizabeth has more than a decade of experience crafting organic and paid content across social platforms designed to boost brand loyalty and drive conversions, guiding our clients on their path to effective social strategies, and an additional background in public relations work that helped put our clients’ brand messages at the forefront of their respective industries. This unique blend of expertise allows her to visualize our clients’ audience journey all the way through the marketing funnel. Elizabeth has experience with clients across the spectrum of B2C and B2B industries including brands in the entertainment, toy, consumer packaged goods, energy, financial and tech industries.