Eric J. Bertrand Named One of the “10 Best Inspiring Leaders to Watch 2024” by The CEO Views
Mod Op CEO honored for his forward-thinking leadership, empowering teams and delivering cutting-edge solutions.
Miami, Florida – November 7, 2024 – Mod Op, a full-service digital marketing agency known for driving client growth through creativity, data science, and innovation, is pleased to announce Eric J. Bertrand, CEO of Mod Op has been recognized by The CEO Views as one of the “10 Best Inspiring Leaders to Watch 2024.” This prestigious honor acknowledges Bertrand’s visionary leadership, commitment to fostering a client-centric approach, and dedication to driving innovation and agility within the organization.
“It’s an honor to be recognized as an inspiring leader to watch. As a leader, I believe in fostering an environment where people feel a true sense of belonging and purpose, knowing their work contributes to something greater,” said Bertrand. “In today’s rapidly evolving landscape, it’s crucial to stay agile and client-focused, but that only happens when each team member feels empowered and informed. For me, effective leadership is about creating space for innovation, encouraging ownership, and building a culture that celebrates both individual strengths and collective success.”
Bertrand’s leadership philosophy emphasizes not only the value of creativity and innovation but also the importance of building a strong, inclusive team. His ability to delegate, trust his team, and encourage a sense of belonging has contributed to the company’s growth and success, even in challenging times.
“Eric is a leader who consistently puts his best foot forward to drive innovation, client-centricity, and agility,” said Ben Johnson, Managing Editor of The CEO Views. “We are excited to recognize him as one of the ‘10 Best Inspiring Leaders to Watch 2024.’”
This announcement follows a trailblazing year in which Mod Op closed a series of five acquisitions, including Evans Hunt, LAM Design, Red Tettemer O’Connell + Partners (RTO+P), dPrism and Crenshaw Communications. Bertrand spearheaded Mod Op’s aggressive acquisition strategy, with an aim to boost its creative and tech capabilities, re-bundling creative and media assets under one roof.
Mod Op is based in Miami, and has offices in Dallas, Kansas City, Los Angeles, Portland, Minneapolis, New York, Philadelphia, Panama City, Panama, Cleveland, Calgary and Toronto, Canada. The agency delivers creative and strategic solutions for leading brands like Nestlé, Duracell, ExxonMobil, VTech® and LeapFrog ®, Church & Dwight, Baha Mar, and more.
For more information about Mod Op and its services, please visit www.modop.com.
About Eric J. Bertrand
Eric’s focus at Mod Op has been on developing digital strategy and transformation, leading M & A, rationalizing operations, developing financial systems as well as launching the digital advertising group. Prior to Mod Op, Eric served as the CEO of several companies in the marketing/advertising industry. In 2006, he founded and managed Lincoln Road Advisors, a strategic advisory firm focused on investments in various companies. Prior to Lincoln Road, Eric was a General Partner with Palisade Capital Management, where he jointly managed a private equity fund and venture capital funds, with total investments of $280 million. Eric began his private equity career with Aetna’s Private Equity Group.
Eric holds an MBA in Finance and Entrepreneurial Studies from New York University. He graduated from Bryant University with a BS in Business Administration concentrating on Finance and Applied Actuarial Mathematics. Eric is currently a board member of Mod Op, and US Vision as well as charities Unite For Sight and the Alive Inside Foundation. Prior to these Board roles, he has served on 27 other boards, encompassing both private and public companies.
About Mod Op
Mod Op is a leading insights-driven marketing agency that merges artificial intelligence, data science and human creativity to deliver efficient, effective and sustainable growth for our clients. Mod Op services for both B2C and B2B markets include strategy and execution for creative, communications, technology, and digital media, as well as other digital marketing services. For additional information, please visit Mod Op’s website.
About The CEO Views
The CEO Views is a leading print and digital magazine, based in Farmington Hills, Michigan, that connects entrepreneurs and industry peers while exploring cutting-edge innovations that are shaping the business landscape.